Teri point out that her blawg gets twice as many hits as the website for her 30 person law firm.
This blog only generates about 15% as many site visits as my firm's website. Of course my firm does have 850+ lawyers, dozens of marketing professionals and a professionally designed website. I just have me. Considering the resources on each side of the equation, I think my numbers are staggeringly high.
Teri's reasons why lawyers should blog:
- Knowledge Entreprenuer.
- Communication 101.
- Authenticity and “Real Voice”.
- Quality and Competence.
- Commitment to “the Law” Made Practical.